One month ago today, TextMinded® launched its brand new Sustainable Communication™ solution: the MindLincs® Dashboard.
A month on, I asked our Sales Director, Michael Saaby, and our Swedish Sales & Marketing Manager, Per Owe Kristiansen, about the future of the MindLincs Dashboard:
“We’ve been out in the Swedish market for about six months now. During this time, we’ve met with approximately 50 new clients and demonstrated MindLincs® and its functionalities. These meetings have convinced us that the clients want a change and a new approach to producing translations. We’ve seen that our clients’ communications needs evolve when the world around us is changing,” says Per Owe Kristiansen.
Michael Saaby continues: “[…]Our existing clients are really taking in the idea of the MindLincs® Dashboard, and so are new clients. They find it easy and inspiring. Right now, we are rolling out a 60-day trial period to give as many prospective clients as possible the opportunity to try using the Dashboard. Our hope is of course that when people try out the trial version of MindLincs® Dashboard, they will want to opt for our Engage or Empower versions to have access to even more functionalities. The Dashboard is very easy to demonstrate live at client meetings, and the client gets a great impression. They can see the potential in it. Some clients see it as a “helping hand” in their daily work and I really expect it to succeed.”
Per Owe Kristiansen: “A reform in the translation industry is here, and with MindLincs we can now give our clients a strong support system that enables them to translate more information, share linguistic data with language stakeholders, and communicate globally at a significantly lower cost.”
“We know that this is what our clients want for their future language communication. The future is exciting,” adds Per Owe.